Product managers need many different skills to succeed. However, five key skills all product managers need to excel at are writing, market research, creative thinking, storytelling, and critical thinking. This blog discusses these five skills and provides some great resources to help build your skills. When you become a lifelong learner, you will have a great time changing yourself, your organization and community.
Developing creative ideas to build innovative solutions requires changing perspectives and looking at the world through different lenses. Edward deBono coined the term “lateral thinking” to describe a way of thinking which leads to a wide-range of insights for developing creative ideas. Lateral thinking is a great skill to acquire to ensure a holistic view of issues and foster innovation. It helps us answer the question, “Why didn’t I think of that?”
Vertical thinking is how most of us see the world. It is typically a structured process which looks for a defined answer through sequential steps. Each step must be relevant to the previous to move forward. The focus is on finding the correct answer and typically avoids creativity and experimentation. Vertical thinking is about analysis and judging ideas.
The world seems like a pretty crazy place lately. “Fake news” is an ongoing buzzword, causing people to question everything they read, hear, and see. Or worse, too many people are not questioning what they hear. The lack of critical thinking is a serious issue. The widespread and persistent ignorance needs to be addressed. It is time to stand-up and change your corner of the world.