EP# 009: The History of John Deere

EP# 009: The History of John Deere

What’s happening Fanatics. Welcome back to The Business Fanatic podcast; your weekly business podcast of all things strategy and innovation. I’m your host Dr. O and this week’s topic is John Deere and the history of Deere & Co.

What is more iconic than seeing a green tractor or combine in the middle of massive field of corn? Well, those green farm machines are probably Deere & Co. vehicles. And that iconic leaping deer logo that we all recognize has been used by the company for over 150 years.

John Deere created an iconic global company that helped transform America. The development of Deere’s iconic “singing” plow helped farmers conquer the Midwest and created America’s breadbasket. With the help of Deere’s products, farm output doubled from 1840 to 1860 and then tripled from 1860 to 1890.

Allowing for the settlement of the American Midwest and the ability to feed the growing population of America, Deere was instrumental in the growth of America in the 1800s. 

The story of John Deere and the history of Deere & Co. is a great example of creativity, ingenuity, and an entrepreneurial mindset that never stopped inventing and innovating. John Deere and his son Charles are synonymous with American ingenuity and entrepreneurship and their story is another great example of how a single idea can transform individuals, groups, communities, and countries.

EP# 008: OTC: The Five Elements of Parallel Thinking

EP# 008: OTC: The Five Elements of Parallel Thinking

Developed by Dr. Edward de Bono, parallel thinking is a powerful method to make decisions, develop new ideas, or improve processes. Working together rather than against one another, parallel thinking allows teams to collaborate successfully for a high probability of success.

In an unscripted episode of "Off the Cuff", Dr. O provides an overview of what leaders can do to help their organizations become more successful by adopting parallel thinking.

EP# 006: OTC: Market Research 101

You don't often hear business gurus or professors at top level universities talk about market research. What you will hear most often is sexy musings regarding strategy and innovation, or the wonders of finance. But if an organization does not know what is going on in the market, their competitors will pass them and customers will not return.

Dr. O outlines 8 points to consider to ensure market research is the cornerstone of your success.

Show notes (with time stamps)

Introduction: 00:00 – 02:44

Train Yourself & Everyone Else: 02:47 – 8:18

Train Every Department: 08:22 – 13:32

Genchi Genbutsu: 13:36 – 18:06

Quantitative Data: 18:10 – 22:34

Qualitative Data: 22:39 – 30:43

Primary Research: 30:47 – 33:17

Secondary Research: 33:21 – 36:32

Technology: 36:36 – 43:22

Summary: 43: 27


Artist: Scott Holmes

Album: Road Trip

Track: Indie Rock

EP# 005: Edward de Bono: Creative Thinking Prophet

EP# 005: Edward de Bono: Creative Thinking Prophet

Dr. Edward de Bono is a leading authority in the field of creative thinking, innovation, and direct teaching as a skill. Yes, a skill. That means anyone can get better at creating new ideas with the right tools, techniques, and practice. Dr. de Bono developed a wide range of ‘deliberate thinking methods’ – applications emphasizing thinking as a deliberate act rather than a reactive one.

EP# 004: Peter Drucker - The Father of Management

EP# 004: Peter Drucker - The Father of Management

Peter Drucker is another one of the gods of business that many people have not heard of or studied. His writings contributed to the philosophical and practical foundations of the modern business corporation. He was also a leader in the development of management education, developing the first MBA program at Claremont Graduate University for professional business people. He also is known for creating the concept of management by objectives or MBO, and he has been described as “the father of modern management.”

EP# 003: W. Edwards Deming

EP# 003: W. Edwards Deming

W. Edwards Deming, the man many feel is responsible for Japan’s post-war economic success of the 1950s  thru the 1980s, was largely ignored by U.S. industry before the Japanese heard about his theories and realized the benefits.

Due to his post WWII work, Deming is revered in Japan. They even have an annual competition for the top implementers of quality management and the winner is awarded the Deming Medal. Named after, you guessed it, Edwards Deming. 

EP# 001: The Business Fanatic Podcast - Introduction

The Business Fanatic podcast will introduce you to an eclectic group of people who have developed incredibly effective theories, tools, and techniques to help you rekindle your creative thinking skills to develop new products, new services, improve processes, and solve problems. This podcast will motivate you to dominate your industry and wake-up everyday excited to start changing yourself, your organization, and your community.